If my friends would call during business hours, they might not recognize me at first. This is because I’m using my “business voice,” a hopefully effective interface between customers and the woodworking business. And yet, as important as my business conduct might be, the website that’s designed for a professional woodworking business is an even more important interface. Because I realize that customers don’t replace furniture in their homes as often as they might buy other things, I will want to design my website for a professional woodworking business in ways that are easy to understand.
Business Contact Information
One of the ways I should design my website for a professional woodworking business is influenced by how people casually browse the Internet. If potential woodworking customers stumble upon my website by chance, I will want to provide them with adequate contact information so they can get in touch with me.
A Gallery
Another way I will want to design my website for a professional woodworking business is to include a gallery full of completed woodworking projects. I have to bear in mind that my customers are looking to me to describe over the telephone the various styles and types of wood. But when they still cannot visualize what I’m trying to describe, I can refer them to the online gallery which I’ve created.
An Order Form
Since I already realize that my customers might be unfamiliar with woodworking projects and might even be a bit intimidated when it comes to ordering them from me, I will also want to design my website for a professional woodworking business with a simple online order form. Customers can certainly call me directly. But if they want to go strictly through the website, an order form can walk them comfortably through the process. It can ask how many doors, for example, in what size, what style, and so forth.
Links to Payment Method
A final way that I will want to design my website for a professional woodworking business logically includes the way customers are able to pay for what they’ve just ordered. If I prefer checks, I can include my business address here. If I accept paypal, I can add a link to my paypal address.
In sum, there are ways to design a website for a professional woodworking business. Because I know that my customers are probably not familiar with buying custom made furniture online, I will want to design my website in ways that are easy to understand.
Source: personal experience
