BASIC PLAN

$425per month
$425per month
  • Up to $2,500 monthly PPC spend
  • Up to 400 keywords in campaign
  • $1,000 one-time setup fee

AGGRESSIVE PLAN

15% of monthly budget
15% of monthly budget
  • $2,501 to $12,000 monthly PPC spend
  • Up to 2,000 keywords in campaign
  • $1,750 one-time setup fee

MARKET LEADER PLAN

12% of monthly budget
12% of monthly budget
  • $12,000+ monthly PPC spend
  • Up to 10,000 keywords in campaign
  • $2,500 one-time setup fee

How does WebFX determine PPC pricing?

WebFX offers three different pay-per-click management packages. The pricing of each package is based on the budget of the campaigns managed, and our various campaigns are sure to fit any of your marketing needs. Our PPC management pricing also varies by additional services included in each package, such as landing page design and implementation and website conversion analysis reporting.

Does your company spend more than $1,000 a month in Google Ads?

If so, you’re eligible for a free audit from one of our expert PPC strategists! Scroll down for more details on our PPC management packages or fill out the form to get started with your free PPC audit. Pricing for our PPC management packages starts at $350/month and is 100% transparent.

For a detailed explanation of PPC pricing models from one of the top PPC agencies in the industry, please see the charts below for PPC rates and other important information.

PPC Management Pricing

FEATURES

BASIC PLAN

AGGRESSIVE PLAN

MARKET LEADER

Monthly PPC spend with PPC networks
Up to $2,500
$2,501 to $12,000
$12,001 - $50,000
Google PPC Network
Bing PPC Networks
Additional $150/month
Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for)
Google Display Network
YouTube Video Ads (Clients need to provide video or purchase a WebFX web video production package)
Google In-Store Visit Reporting
Google customer match & audience match
Gmail Competitor Ads
MarketingCloudFX competitor intelligence
Initial campaign development & strategy
Advanced keyword research and selection
Industry analysis
Ad campaign copywriting
Ad copy performance testing
Ongoing keyword development and tweaking
Dynamic keyword insertion into ads
Google analytics integration & goal tracking
Results analysis/reporting
Strategic bid management
PPC account settings monitoring (Ex. Geotargeting)
Single account representative
Campaigns will be managed through client's Google Ads account (Client will retain Admin/owner access of all campaigns created)
Up to 100 web lead phone calls tracked per month (Included for all WebFX clients)
Up to 25 web lead phone calls transcribed per month (Included for all WebFX clients)
Monitoring clicks, conversions and click fraud activity
Setup and management of rule based bidding
International PPC campaign management (English only campaigns)
Setup of 1 Unbounce Landing Page template (optional)
Website conversion analysis reporting
Initial banner ad design for display & remarketing
Add $900
Add $900
1 set included
Quarterly banner ad design for display & remarketing (a total of 4 banner ad sets a year)
Add $300
Add $300
Add $225 a month (since 1 set is included each year)
Website conversion analysis implementation
By Quote
Social Media PPC Advertising
By Quote
By Quote
By Quote
Landing page performance testing
By Quote
Monthly performance & analysis reporting
200+ SMEs behind campaign driving results
MarketingCloudFX Lead Tracking
Google Shopping Management
$300/month
$300/month
Included
International Campaigns (Non-English) - Each additional language monthly management cost:
$275
$275
$275
Weekly Data Calls: Review campaign changes every 7 days
$400/month
$400/month
$400/month
Translation Services:
By Quote
By Quote
By Quote
One time setup (1st month):
$1,000
$1,750
$2,500
Progressive monthly management cost:
$425 (& minimum for all plans)
$500/mo or 15%, whichever is higher
$1,800/mo or 12%, whichever is higher

Need more information? Call Us: 717-609-1553

Budget over $25k/mo? Check out our enterprise campaign management offerings for campaigns from $25k-$2m/mo in ad spend.